The main strategy we use that helps us as sharp sports bettors determine how much money we will wager per bet is called the Kelly Criterion.

The Kelly Criterion is a mathematical formula that helps investors and gamblers calculate what percentage of their money they should allocate to each investment or bet. It is one of many models that can help investors diversify.

The Kelly Criterion system works on a 0-1 scale, 0 being no risk at all and 1 being you’re wagering A TON. When using sites like Crazy Ninja Mike or OddsJam, it is best to use a .25 (Quarter Kelly) metric as it is right in the middle of being conservative and risky.